April 20, 2013

Joico’s International Artistic Directors Damien Carney and Sue Pemberton visited Modern Salon’s studio to create an exciting new color for the pages of the April issue. This dynamic duo did not disappoint…changing their model’s hair from OK to FAB!

“It’s not what you cut off but what you leave on,” says Carney. “The most important thing is that we’ve created a shoter graduated look with internal length to encompass the haircolor.” Carney used a lot of “scissor over comb” cutting to keep the sides and edges soft. “The fringe is very important,” he continues. “There is a modern rounded shape that compliments the face shape, enhancing the cheekbones and eyes.”

For color, Pemberton chose to tackle the very dark base with 10 volume developer to create what she calls the 2013 ombre. “I always use 10 volume,” she says. “It helps to maintain the health of the hair.” Using back to back slices, Pemberton feathered lightener before adding red and copper to complete the look.">